Who we are

Boutique Bar Brands (BBB) are an industry leading drinks agency with a successful track record of working on some of the world’s biggest drinks brands. BBB pride themselves on treating each brand they work with diligence, sensitivity and positive enthusiasm. We only work on brands we feel a genuine connection with and this passion shines through in all aspects of our work.

1982

A proud moment for Phil (aged 4) has his first sip of Guinness.

1997

Phil entered the hospitality industry and years of running some of the best pubs and clubs in the UK followed, including the iconic White Horse Pub in Parsons Green, London.

2003

Don started his beer life working for a high end craft beer wholesaler, committing 8 years of service, several of which as Sales Manager with Belgian beer his area of expertise.

2010

Whilst working at Cave Direct Don was involved in launching Bellerose

2010-2012

Don meets Phil as he supplies beer to the bar that Phil runs (The Lowlander, Covent Garden) and the seed of an idea is formed over several goblets of dark Belgian beer. This develops over the next two years and, in 2012, Boutique Bar Brands is born.

We love working with BBB & have done so since 2013. They are always helping us keep ahead of the game with new products & advice.

Simon Brigg

Founder, Porky’s BBQ

2012

In 2012 newly formed BBB were asked by Fullers to help launch their new craft lager, Frontier. In doing so, BBB were the first external agency to ever work with this iconic brewery.

2013

Part of the team which developed the world’s first premium alcoholic ice tea.

2015

There are a few extra mouths to feed as Charlie (Beer Sommelier) and Lee (Spirits Expert) join the team.

2016

A big year for BBB… launching the world’s first shazamable beer can which won ‘most innovative marketing’ at the Beer Marketing Awards, alongside taking on our first spirit brands.

“To grow It was key for us that we find a partner who shared our values regarding spirits education, inspiring bartenders and who wanted to take our range of spirits to consumers beyond London. Great Britain is a demanding and challenging market. BBB are share our values and understand how to address these challenges. We clicked with the BBB team immediately.””

Killian O'Sullivan

MD, The London Distillery Co

FEB

Launched the Island Records Session IPA beer on behalf of the legendary records label Island Records.

MAR

De Brabandere Brouwerij, Belgium’s 10th biggest brewery enlists BBB to launch their family brewery in the UK.

JUL

Bellerose is selected by Marks and Spencer’s for its new craft beer range which is now stocked in over 200 stores nationwide.

SEP

BBB and Island Records Session IPA picks up a gong for the most innovative beer marketing 2016 at Beer Marketing Awards for the IRSIPA shazamable can. beermarketingawards.co.uk

MEET THE TEAM

Don

Don

Co-founder

Mostly found in the office drawing up strategy documents, liaising with wholesalers and keeping the team in check. Key to his heart is a cheese sandwich.

Loves Belgian beer, the darker the better.

Phil

Phil

Co-founder

One of the most connected in the industry.  Often out in business meetings or running around on his telephone.  Ask him about walking his cat Arthur.

Usually drinking Thornbridge Jaipur or Harry Bromptons ice tea!

Charlie

Charlie

Marketing Director

Marketing Director, beer mule, chief copywriter, accredited beer sipper, agency liaison, events co-ordinator and everything in between.

Never far from an IPA or Amber Ale

Lee

Lee

Sales Director

The day does not begin until breakfast number three.  Usually juggling liaising with wholesalers, managing the sales team, client reporting and the commercial side of the business.

Favourite drink, Spanish gin and tonic (with the correct garnish!)

Emma

Emma

Operations and Personnel Manager

Max

Max

Sales Account Manager - London

Max takes care of business in South, West and Central London for BBB.  As an ex-bartender and trainer, he loves jumping behind the bar to mix a few drinks.  

An aged tequila from time to get’s Max’s juices flowing.

Brian

Brian

Sales Account Manager - London

Brian manages all our accounts in the East and North London.  Don’t be surprised by his scouser accent, he is a Londoner these days.

Quite partial to a cocktail or two in London’s finest cocktail bars.  

Sam

Sam

Sales Account Manager - Northern England

Our man in the North.  Looking after all accounts as well as a couple of Northern based wholesalers across Manchester, Leeds, Liverpool and Sheffield.  

Tipple of choice has to be a pint of juicy IPA