Avuá Cachaça Tiki by the Sea launch

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Cocktail Bartenders! Here’s your chance to win a trip to Rome and celebrate all things Tiki.

Tiki By the Sea is a three-day bartender focused educational and cultural experience which will be based in a private seaside villa outside of Rome, running from September 17th-19th.

50 bartenders from all across Europe will get the chance to travel down for 3 days/2 nights of fun and Tiki education .

The event hosted by Avuá Cachaça in association with Don Q, Drambuie, Appleton and Plantation will feature seminars with expert speakers in Tiki culture, hands-on cocktail workshops and Cachaça and Rum tastings. There will also be time to explore the coastal town of Fregene, beach and pool party’s and, of course, the best of Italian cuisine.

 

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The application process will run from April 1 – May 31.

There are only eight available places from the U.K., five of which will be by application and three of which will be on an incentive promoting Avuá Cachaça.

Applicants can apply here

Dingle ‘Gin of the Month’ at Graphic

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Dingle Gin will be Gin of the month at Graphic Bar

Graphic Bar, one of London’s most famous gin bars located in the heart of Soho, has chosen Dingle Original Gin to be its April Gin of the Month. Graphic has one of the finest collections of gin in the world holding over 300 different gins in its back bar, so having top billing is an extremely prestigious position.

The announcement also coincides with the launch with the annual Graphic Gin-Off competition. 16 Gin brands compete over the summer months to win the Graphic Gin-Off Title. Teams are drawn against each other and over a number of rounds the public vote on their favourite Gin cocktail until only one remains.

This year, Dingle will compete. On Tuesday the draw was made and Dingle will face Kyro Distillery, Pinkster, Scapegrace in Round 2 on the 22nd May.
If you would like to find out more click here

St. Patrick’s Day 2017

This St. Patricks Day was a huge success for Porterhouse Brewing and Dingle Distillery. We here at BBB would like to say a huge thank you to everyone we worked with to bring the best of Irish craft beers and Spirits to the masses.

 


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Dingle Gin proved to be very popular with many bars putting this award winning pot-still spirit front and centre for their Irish celebrations.
It featured in special St. Patricks Day cocktails at The Bloomsbury Club, as a G&T special in The Tiger and at a tasting event in The Tate, as well as many other bars around the country.

 

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Porterhouse Brewing brought with them the authentic Dublin St. Patrick’s Day vibe to many of the craft beer houses up and down the UK. A fistful of stouts like Wrasslers XXXX, a revived recipe from the 1900’s, in ‘Paddy-for-a-day’ customers hands, was an iconic image.

Bars and customers alike were delighted with a craft alternative to a famous stout from Dublin that we shall not mention.

There were tap takeovers across Scotland’s Six° North, The Rake in London Bridge and Hoxton’s Howl at the Moon.

As well as stout, Porterhouse Brewing offered bars IPA, Pilsner and Red Ale for those non-stout drinkers or indeed, those who had had their fill of ‘the black shtuff’.

 

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The year that was 2016

We know that many of you will have spent much of the festive season entertaining customers or indeed family and friends, in what can be a frenetic season for all of us in the drinks and hospitality trade. Nevertheless. the team at Boutique Bar Brands hope you had a fun and hopefully restful Christmas and New Year.

For some of you it may have been a while since we spoke, but 2016 was somewhat of a milestone year for Boutique Bar Brands as we looked to expand our drinks portfolio, build on our efforts championing the best independent drinks producers and introducing new, exciting drinks bands to the UK market.  We wanted to take this opportunity to give you an update on our achievements in 2016, our new brands and our capabilities.

After doubling the size of our team in 2015 (you can read a bit more on our history here) we signed a lease for a dedicated BBB office space in Battersea (SW London), which also couples as a tasting room and events space complete with its own bar!  After a few late nights decorating and building our own furniture, we settled into Out Of Office in February 2016.  Since then we have had the pleasure to host tasting events with American Brewers Association, Bronx Brewery and Yeastie Boys among others.

Island Records Session IPA Launch

Also in February we launched the first Island Records beer; Island Records Session IPA taking over the decks on the Friday night of Craft Beer Rising with music dedicated to the legendary Island Records artists. It is fantastic brand to be involved with and we have been delighted with how the market has reacted to this craft beer and music collaboration.
A proud moment came in the summer when Island Records Session IPA was awarded ‘most innovative marketing’ at the Beer Marketing Awards with the ’Shazam-able’ can functionality.  With national distribution now available and a listing with Matthew Clark just around the corner it is sure to be a big year for this beer. Also look out for the second beer in the range, the Jamaica Porter brewed with rum, vanilla and coconut!

 

Beers from Belgium

In June 2016 BBB were chosen to represent De Brabandere Brouwerij, Belgium’s 10th largest Brewery as their UK agents.  The beer connoisseur might  be familiar with their exceptional Petrus sour beer range which are the world’s first beers designed to be blended together.  Whilst the sour beers were the focus for 2016 we will be launching their unpasteurised pilsner Bavik Super Pils and their Wittekerke Wit in 2017.  We enjoyed a successful (if quite boozy) brewery visit with some key trade customers and media in September 2016.

Expansion into Spirits

In a landmark deal for BBB, we brought on our first spirit contract in June 2016.  Avua Cachaça is an artisanal and sustainably produced spirit from Rio de Janeiro available in steel aged and oak-aged expressions.  Our big challenge is to elevate cachaça outside of its Caipirinha bubble, but with South American cocktails being identified as one of the key cocktail trends of 2017 and some cocktail menu listings in premium London cocktail bars coming in January 2017, hopefully we are at the start of a deserved evolution of the category.

Our second spirit followed relatively soon afterwards with drinks entrepreneur Dave Wallwork assigning us with the task of launching a completely new spirits category with his Nordic inspired spirit made from 100% birch water called Freya.  We enjoyed seeing Simon Rimmer and Tim Lovejoy try Freya on Channel 4’s Sunday Brunch on New Year’s Day! See how we have got on with Freya so far here.

 

Off-Trade Success

We are proud that 2016 has also seen our off-trade business develop.  In April 2016 we achieved a national listing for Bellerose in Marks & Spencer’s followed by Cranes cranberry and blood orange liqueur hitting the shelves in Partridges.  Now you can shop online at Whisky Exchange or Master of Malt to pick up our spirits and Ales By Mail for our beers.  London based consumers can stroll into any Borough Wines branch dotted around the city to pick up a few of our beery tipples. Island Records was featured in Beer52’s November box for their 9,000 subscribers alongside a beer and art feature in the Ferment Magazine.  The team from Island Records even developed a Spotify Playlist matching each beer in the box with a track from the Island Records back catalogue.  Jazzy.

BBB Ventures North

As the number of clients almost doubled in 2016 it was obvious that we needed to increase our presence in the North of England and Scotland.  George Tudor-Williams came on board as our man in the North covering Liverpool, Manchester and Leeds. Those of you in Scotland will be familiar with Charlie’s trips up to build sales North of the border, the success of which eventually led to BBB hiring Faye Woodcock as our Scottish Account Manager.

Not Standing Still

Throughout 2016 Charlie and Phil have been busy running countless tasting and educational events including Petrus blending sessions, beer and food pairings and were successfully beaten in our very own beer pong tournament.  Along the way we have consulted on a beer list for London’s first dedicated beer and food restaurant as well as advising on all the beer and food pairings for the menu.  We have also worked with two London based restaurant chains develop their ‘own label’ beers.

Tripling our headcount in the space of 12 month certainly caused some headaches and sleepless nights, as any small business will attest to.  Luckily we managed to weather the storms and even found time to refresh the BBB website and launch a brand new website for our dedicated events business The House of Boda, with help from our talented designers Blank Design.

 

Not ones to stand still, as the end of 2016 approached we even had time to agree to work with Porterhouse Brewery from Dublin and their sister company Dingle Distillery (from the West Coast of Ireland) to manage both brands in the UK.

In the last throws of 2016 we employed Kirsten Jarin, a London based drinks enthusiast who has built up her own extensive network in the London pub and bar scene through her various jobs in the industry. Kirsten’s contacts and her knowledge of all things beer and spirits related has already proved invaluable to the business in the short time she has been with us.

The next twelve months of 2017 will undoubtedly be another busy year for us as we aim to continue to work hand in hand with you; our colleagues in the drinks industry.  Our aim for 2017 is to work closer with all of you introduce you to new premium and ludicrously tasty products to help satisfy the continual evolving needs of your customers.

We ask that you take a look at our portfolio of drinks and please get in touch at any time if you would like a sample or a meeting to discuss our products and how we can add value to your business, especially if you are reviewing your beer or cocktail list for 2017.  Equally, if they are not for you at the present time, I hope you will recommend our products to anyone who you think might be interested.

You can contact any of the team at their first name @boutiquebarbrands.com or call 0207 585 2294.

Best of luck for the year ahead.

Don, Phil, Lee, Charlie, Kirsten, George and Faye

Boutique Bar Brands

LATEST NEWS…

Avuá Cachaça Tiki by the Sea launch

  Cocktail Bartenders! Here’s your chance to win a trip to Rome and celebrate all things Tiki. Tiki By the Sea is a three-day bartender focused educational and cultural experience which will be based in a private seaside villa outside of Rome, running from...

read more

Dingle ‘Gin of the Month’ at Graphic

  Dingle Gin will be Gin of the month at Graphic Bar Graphic Bar, one of London’s most famous gin bars located in the heart of Soho, has chosen Dingle Original Gin to be its April Gin of the Month. Graphic has one of the finest collections of gin in the...

read more

St. Patrick’s Day 2017

This St. Patricks Day was a huge success for Porterhouse Brewing and Dingle Distillery. We here at BBB would like to say a huge thank you to everyone we worked with to bring the best of Irish craft beers and Spirits to the masses.     Dingle Gin proved to be...

read more

We’re hiring!

We are recruiting for a full time, salaried sales person or brand ambassador for an Irish Brewery / Distillery

If this tickles your fancy then read on.  You can apply or find out more by emailing us; charlie@boutiquebarbrands.com

Who We Are

A growth stage drinks startup of 5 full time employees and 2 part time consultants.  We are brand builders and marketers for ambitious drinks brands and we love what we do!

Boutique Bar Brands (BBB) is only 4 years old but already respected in the industry as one of the UK’s premier drinks agencies and alcohol consultancy firms.  We have a lovely group of clients from around the world who rely on our passion for artisan drinks, our industry expertise and professionalism to help launch their products in the UK.

We are looking for a full time sales person/brand manager with a passion for craft beer and/or spirits to join our growing team based at our office in Clapham/Battersea (complete with its own bar).

We are looking for someone who is:

  • Great with people and enjoys building relationships
  • Positive, upbeat and tenacious
  • Flexible and adaptable in a fast moving company
  • Creative and innovative with ideas to help move the business forward
  • Driven and highly self motivated
  • Committed to professional development and a long term outlook

The Role

The perfect opportunity for someone looking to follow their passion into the beer/spirits/alcohol industry and who is looking to be part of a growing entrepreneurial business with a fun culture.

You will have plenty of opportunity to make your mark on the business, working closely with brand owners and gain key insights into both start-up and mature drinks brands.

The role is predominantly a sales role where you will be responsible for the development of the BBB business to independent accounts and small pub groups in a designated area within the M25 (and other markets where appropriate).

Responsibilities include:

  • Developing new sales leads and strategic partnerships for our brands
  • Coming up with ideas for, and helping to run regular events and tastings to promote our brands
  • Account handling – developing and maintaining relationships with customers, adding value to their business through quality service, product innovation, pricing and training
  • Working to achieve agreed sales targets and distribution plans.
  • Administration e.g. management of CRM systems and client databases

What we can offer you:

  • Full Time salaried position with performance bonus
  • exciting, close knit and dynamic team
  • training and development in FMCG and alcohol industry including in depth beer and spirit training
  • autonomous working environment
  • Excellent exposure and career progression
  • freedom (even encouraged!) to not be in the office in front of a screen 24/7
  • free attendance at consumer and industry tasting events, festivals, trade shows and launches etc
  • team tastings and social drinks
  • plenty of free beer

 

 

 

LATEST NEWS…

Avuá Cachaça Tiki by the Sea launch

  Cocktail Bartenders! Here’s your chance to win a trip to Rome and celebrate all things Tiki. Tiki By the Sea is a three-day bartender focused educational and cultural experience which will be based in a private seaside villa outside of Rome, running from...

read more

Dingle ‘Gin of the Month’ at Graphic

  Dingle Gin will be Gin of the month at Graphic Bar Graphic Bar, one of London’s most famous gin bars located in the heart of Soho, has chosen Dingle Original Gin to be its April Gin of the Month. Graphic has one of the finest collections of gin in the...

read more

St. Patrick’s Day 2017

This St. Patricks Day was a huge success for Porterhouse Brewing and Dingle Distillery. We here at BBB would like to say a huge thank you to everyone we worked with to bring the best of Irish craft beers and Spirits to the masses.     Dingle Gin proved to be...

read more