Cranes

Cranes is a brand innovating and developing drinks using the super berry cranberry.

Location: Nr Cambridge, UK
Client since:
2016 to present
Products: 4
Best seller: Original Cranberry

Fact: Cranberries were discovered in 17th century in America and were named “craneberries” after the small, pink blossoms which resemble the head and bill of a Sandhill crane.

www.drinkcranes.co.uk

Cranes is unique – the alcohol comes purely from brewed crushed cranberries (cider comes from apples), and the flavours are enriched with the juice of the fruits. Cranes contains no artificial flavours, colours, or preservatives – so the rich colours come from the fruits, and you’ll also find it’s lightly sparkling and not too sweet.

Another drinks startup which Boutique Bar Brands have been working closely with since the early days of the Cranes brand. BBB have been focussing on developing the sales of Cranes via wholesaler partners and consulting on everything from marketing campaigns to pricing strategies as well as directly selling into pubs and bars across England.

In Autumn 2016 BBB will be using their spirits expertise to launch the innovative Cranes Cranberry Liqueur across both the on and off-trade.

Original Cranberry

This is the heart of Cranes. Simply fermented premium crushed cranberries giving 4% alcohol, with 19.5% cranberry juice for that real flavour, and a little sugar (and natural sweetener stevia to keep the calories down and keeping it 100% natural) to get the perfect adult sweetness.

ABV: 4%
SIZES: 27.5cls bottles

Raspberry and Pomegranate

Fermented crushed cranberries giving 4% alcohol, with 16.5% juice from bursting raspberries and luscious pomegranates for an unforgettably delicious and refreshing drink, and a little sugar (and natural sweetener stevia to keep the calories down and keeping it 100% natural) to get the perfect adult sweetness.

ABV: 4%
SIZES: 27.5cls bottles

Strawberry and Kiwi

This is fermented premium crushed cranberries giving 4% alcohol, with 18% juice from succulent strawberries and delicate kiwis for that exquisite flavour, and a little sugar (and natural sweetener stevia to keep the calories down and keeping it 100% natural) to get the perfect adult sweetness.

ABV: 4%
SIZES: 27.5cls bottles

Cranberry Liqueur

Cranes Liqueur is an exquisite and smooth Cranberry & Blood Orange Liqueur, made with the finest cranberries from Wisconsin USA, along with blood orange juice and orange rind.

20% vol.

SIZES: 35cls and 70cls bottles